Senior Debt Placement

Debt Placement & Advisory

Augusta & Co GmbH (‘Augusta’) advised Waterland Private Equity GmbH (‘Waterland’) on the financing of the acquisition of Ranger Maketing und Vertriebs GmbH (“Ranger”).

The company was founded in 1992 and is the undisputed European market leader for outsourced direct-sales services. The company’s revenues amounted to roughly €100 million in FY09. Waterland is pursuing a buy-and-build strategy alongside with Management to further grow the company and expand to new markets.

In a tightly scheduled timeframe Augusta provided the following advisory services to Waterland

  • Preparation of Banking Teaser,
  • Identification and introduction of suitable financing parties,
  • Supported Waterland in the structuring of the acquisition finance and
  • Assisted the lawyers and Waterland in negotiating the commercial terms of the financing, and bringing the transaction trough to financial close.

In the end two banks formed the banking syndicate to finance the transaction.

Jörg Dreisow, CEO Germany of Waterland, commented:  “Augusta clearly enabled us to close this transaction within our tight schedule. The Augusta team worked very hard and with diligence to help make this transaction possible. We found an optimal financing structure in a still challenging banking market.”

Stefan Weber, CFO of Ranger, added: “The arranged financing structure will enable us to grow and expand our company with high flexibility. We enjoyed working with the team at Augusta und are looking forward to interesting add-on acquisitions.”

The transaction closed in December 2010.