Capital Markets Advice & Placement

Augusta's capital markets professionals have worked at some of the leading investment banks and institutions, both on the sell side and buy side. We have longstanding experience in middle market debt as well as in public and private equity. We have long established relationships with institutional investors and maintain a close and regular dialogue as to current appetite, risk preferences and pricing.

This knowledge allows us to advise our clients on financing products across the capital spectrum, from various types of senior secured debt, through unsecured and subordinated debt to equity. By being independent of any single source of capital and free of the conflicts that can arise in the larger, integrated investment banks, we provides objective and transparent advice on the potential risks and rewards of any proposed financing instruments.

Augusta undertakes transactions in both private and public debt as well as private equity placements. In a placement process, we:

  • investigate and build the credit or equity story by researching associated market, commercial and financial information
  • structure the security package and documentation to best match the company's and investors' risk/reward expectations and adapt them to the various local jurisdictions across Europe
  • provide rating agency advisory support where needed
  • run a book-building or syndication process to ensure that a full spectrum of potential investors is accessed
  • act as agent in the placing of the financing itself
  • coordinate other advisors and due diligence agents
  • shepherd the financing process through negotiation to close
Augusta also advises on selecting underwriters where required. Only by understanding the requirements of - and having direct access to - capital market investors can a company maximise its value in any relationship with potential underwriters, as these will sell on the financing to the same pool of investors. Once an underwriter is selected, we support our clients in negotiating, documenting and closing the transaction, thereby avoiding the conflicts of interest often faced by middle market companies when sourcing capital through the integrated investment banks.
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